Trade intelligence for profitable commerce · v1.4

AI Powered Trade Intelligence For Shopify.

Every signal in your Shopify store, your ad accounts, and your analytics — distilled into the only number that pays your team. Revenlo answers it. Every week. Every month. Every quarter.

/ read the math.

Stop guessing. Start trading.

Connected at install. Live at first ingest. The Shopify trio is active today; the rest land cohort-by-cohort across the beta.

SP
Shopify Products
Catalogue · variants
SO
Shopify Orders
Sales · refunds
SA
Shopify Analytics
Sessions · funnel
GA
Google Analytics 4
Attribution · UTM
Soon
M
Meta Ads
Spend · ROAS
Soon
G
Google Ads
Acquisition · CPC
Soon
Ingest
Reconcile
Generate
Reason
Remember
Decompose
Revenlo
Sonnet 4.5 · Opus 4.7 · Supabase · BullMQ
$
Detailed analytics
7 trade screens
W
Weekly cadence
Tactical · Mon AM
M
Monthly cadence
Strategic · MoM/YoY
Q
Quarterly cadence
Board-grade
Always-on chat
3-layer memory
Promo & markdown
Elasticity-aware
Stockouts & overstocks
Per-SKU cover
~
8-week trade trends
Forecast vs actual
Alerts & Action Centre
Tracked · carryover
NET REVENUE +12.4% WoW CONTRIBUTION MARGIN −180 bps CASHMERE CREW · COVER 1.4 wk SPRING FLORAL · MD −240 bps KNITWEAR · ST 68% KLAVIYO · OUTERWEAR FLOW +38% DENIM · HOLDING FULL PRICE 42% ST OTB Q3 $184K AVAILABLE NET REVENUE +12.4% WoW CONTRIBUTION MARGIN −180 bps CASHMERE CREW · COVER 1.4 wk SPRING FLORAL · MD −240 bps KNITWEAR · ST 68% KLAVIYO · OUTERWEAR FLOW +38% DENIM · HOLDING FULL PRICE 42% ST OTB Q3 $184K AVAILABLE
Free beta access · 25 founding merchants

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Apply in 60 seconds. The founder reads every application personally and replies within 48 hours.

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/ Try the chat · live demo

An AI that remembers
your business.

Most AI chats start every conversation from zero. Revenlo's doesn't. It carries three layers of long-term memory — what you've discussed, what's actually happened in the numbers, and what you decided to do about it. Pick a question to see it work.

L1

Narrative archive

Every brief, alert, and recommendation — versioned and retrievable. When the AI says "like we discussed three weeks ago," it actually went and read it.

L2

Metric history

Twelve months of weekly metrics, indexed for fast retrieval. The AI can pull "your Knitwear ST in the same week last year" without breaking a sweat.

L3

Action outcomes

Every recommendation tracked: did you act, did it work, by how much. Recommendations get smarter because the AI learns your specific business — not the average one.

Revenlo
Reading 47 weeks of context
12wk trends prior briefs ×4 action log live sessions

Pick a starter below — or type your own.
This is a sandbox demo with pre-built answers from a real merchant trade week.

Ask anything about your trade…

Every ecommerce business
has one job. Profit.

Buying. Marketing. Inventory. Promotions. Pricing. Operations. They all collapse into a single output. Revenlo is the intelligence layer that watches every input and tells you if the math is working.

/01 — INFLOWS

What's coming in.

Orders, sessions, ad spend, costs, promos, and inventory — pulled hourly and reconciled to the cent.

  • Shopify · Meta · Google Ads · Klaviyo
  • GA4 · ERP · OMS · 3PL
  • Returns · refunds · cost ledger
/02 — DECISIONS

What's the move.

Decomposition mathematics isolates what changed and why. Then the AI writes the brief — with memory of what it told you last week and whether it worked.

  • Drivers analysis · Anomaly detection
  • Markdown · Promo · Reorder logic
  • Ranked actions · Carryover tracking
/03 — OUTCOMES

Did it work.

Every recommendation is logged. Every action you take is measured against the forecast. Revenlo learns your business, not the other way around.

  • Action outcomes · Forecast vs actual
  • Per-merchant elasticity
  • Compounding institutional memory
/ Drivers analysis · cause & effect

No metric
moves alone.

Revenue dropped because traffic dropped because a Klaviyo flow underperformed because subject lines got generic because the calendar got rushed. Revenlo decomposes the chain — mathematically, not narratively. Drag any node to feel the connections.

/ TAP A NODE
The full graph
Profit at the centre. Twenty drivers — buying, traffic, conversion, retention, marketing, inventory, unit economics — each connected to the metrics they cause or are caused by. Tap any node to isolate its chain. Drag to rearrange.
Drag · Tap
/ The product, in pieces

Seven screens, one trade brief.

Every screen reconciles to the cent. Every figure dual-deltas against last week and last year. Every recommendation ties back to the brief. This is what's already in beta.

01 · TRADE OVERVIEW

The top-of-business view.

Net revenue, contribution margin, sell-through, CAC and the rest — sitting in one place, with WoW and YoY deltas side-by-side. The screen you open Monday morning to know whether the trade is profitable.

  • 17 KPIs · dual deltas WoW + YoY
  • 8-week sparklines on every card
  • Three-headline brief at the top
Trade Overview · WK 17
live
Net revenue
$184K
+12.4% WoW
Margin
38.4%
−180 bps
Sell-through
54%
+4.2 pts
CAC
$28
+$3.20
Category Performance · WK 17
5 categories
Knitwear 38% +4.2pts
Outerwear 22% −1.8pts
Denim 18% +0.3pts
Accessories 12% +2.1pts
Spring Floral 10% −4.8pts
02 · CATEGORY PERFORMANCE

Where revenue actually came from.

Revenue share, sell-through, margin and inventory cover by category — with YoY deltas to show whether each category is growing or shrinking against itself. The screen that tells you which buys to repeat.

  • Revenue share + dual deltas
  • Per-category margin and sell-through
  • Top movers · gainers and decliners
03 · PRODUCT PERFORMANCE

Down to the SKU.

Every option, every variant, every new launch and every dropoff — ranked by absolute dollar impact on the trade. Filterable by category, sortable by any column. Top movers surface what changed most.

  • Per-option dual deltas + sparklines
  • Top 5 gainers · top 5 decliners
  • New launches and dropoffs flagged
Top Movers · WK 17
10 SKUs
Wool Coat — Camel +$8.4K +34%
Linen Shirt — White +$6.2K +28%
Cashmere Crew — Cream +$4.8K +19%
Spring Floral Dress −$4.1K −42%
Heavy Knit — Black −$3.8K −29%
Inventory Health · 8wk cover
12 at risk
Cashmere Crew · Cream 1.4 wk cover
Wool Coat · Camel 2.1 wk cover
Linen Shirt · White 3.8 wk cover
Spring Floral · all 24 wk cover
Heavy Knit · Black 19 wk cover
04 · INVENTORY HEALTH

Stockouts & overstocks.

Per-SKU weeks-of-cover calculated against your forward velocity — not last quarter's average. Stockout risk surfaces three weeks before it bites. Overstock surfaces while there's still time for a holding promo, not after the season's done.

  • 8wk forward cover · per SKU
  • Reorder lead-time accounted for
  • Overstock flagged with discount math
05 · MARKETING

Spend, attribution, MER%.

Channel-by-channel spend, ROAS and MER%. Email and SMS performance. The blended figure that tells you whether your acquisition math is working — without the last-click hand-waving.

  • MER% · blended efficiency
  • Channel-level ROAS + spend
  • Email/SMS flow performance
Marketing · WK 17
$32K spend
M Meta Ads $14K 3.2× ROAS
G Google Ads $9K 4.1× ROAS
K Klaviyo · Email $0 +38% rev
D Direct / Organic 28% share
Blended MER% 4.6× +0.4× WoW
Markdown Depth · Outerwear
recommend
Wool Coat — Camel −15%
Wool Coat — Black hold
Bomber — Olive −25%
Trench — Stone hold
06 · PROMOTIONS

Promo & markdown depth.

Per-SKU elasticity. Holding the line on full price where demand will cover it. Surgical markdowns where sell-through is dragging margin down. Every recommendation is line-level, not order-level.

  • Elasticity model · per category
  • Markdown depth recommendations
  • Promo ROI · attribution-aware
07 · ACTION CENTRE

Where recommendations become done.

Every recommendation becomes a tracked action: who owns it, when it was actioned, what happened next. Carries over week to week until it's resolved. Anomaly alerts ping the second the math breaks — not Monday morning.

  • Anomaly + rules-based alerts
  • Carryover tracking · weekly
  • Outcome measured vs forecast
Action Centre · WK 17
3 open · 2 done
Reorder Wool Coat — placed Apr 14 +$12K saved
Klaviyo Outerwear flow — paused CTR ↑ 1.4pp
Markdown Bomber — Olive · −25% today
Cashmere reorder · supplier delay esc.
Bundle test · Knitwear + Denim wk 19
/ Three altitudes

Tactical, strategic,
board-grade.

Weekly
Every Monday · 7 screens

Tactical. What changed last week, what to do this week. Three headlines per screen. Action Centre items auto-generate and persist.

Monthly
First Mon post-close · 6 screens

Strategic. MoM and YoY framing. Where momentum is building, where it's eroding, what the trade story is for the period.

Quarterly
Post quarter-close · Trade Overview

Board-grade. What worked, what didn't, what to bet on next quarter. The brief you'd write yourself, if you had the weekend.

/ Start trading the math

Stop reading dashboards.
Start reading briefs.

Free beta access for 25 founding merchants. Two-click install on Shopify. Your first trade brief in your inbox the following Monday.